Reflecting the craft behind the product
The brief was to make the website feel as considered as the steel windows and doors it presented. I designed a clean, premium interface that gave products and completed projects room to be explored.

A website redesign for one of Australia's leading custom steel window and door manufacturers.
Design complete
All articles
Home
2025
Manufacturing, Trade
Medium
End to End

Introduction
Steel Window Design is an Australian manufacturer of custom steel windows and doors, servicing residential and commercial projects nationwide. Their old site didn't reflect the quality of the product with an outdated design, hard to navigate, and painful to update. I redesigned it from scratch to match the craft behind the brand.
Design Date
2025
Team
Design - Nathan France
PM - Sasha Trifonova
Tech - Yanni Karas
Dev - Emote Dev Team
The brief was to make the website feel as considered as the steel windows and doors it presented. I designed a clean, premium interface that gave products and completed projects room to be explored.

Architects, builders and homeowners arrive with different questions. I designed a mega menu that brings products, past projects and quote requests into a clear navigation structure.

I worked closely with the Emote development team to translate the designs into a flexible CMS. The team can update product listings, add projects and manage content themselves.
Existing project content was migrated and refreshed as part of the build, preserving the portfolio already in place.

The redesigned site brings product browsing, project inspiration and quote requests into a consistent experience, supported by a CMS the Steel Window Designs team can manage.





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A digital showroom and trade platform combining product discovery and specification with live pricing, stock and project tools.
2004
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A website redesign for one of Australia's leading custom steel window and door manufacturers.
2004
B2B, Ecom
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View all case studies
A website redesign for one of Australia's leading custom steel window and door manufacturers.
Design complete
All articles
Home
2025
Manufacturing, Trade
Medium
End to End

Introduction
Steel Window Design is an Australian manufacturer of custom steel windows and doors, servicing residential and commercial projects nationwide. Their old site didn't reflect the quality of the product with an outdated design, hard to navigate, and painful to update. I redesigned it from scratch to match the craft behind the brand.
Design Date
2025
Team
Design - Nathan France
PM - Sasha Trifonova
Tech - Yanni Karas
Dev - Emote Dev Team
The brief was to make the website feel as considered as the steel windows and doors it presented. I designed a clean, premium interface that gave products and completed projects room to be explored.

Architects, builders and homeowners arrive with different questions. I designed a mega menu that brings products, past projects and quote requests into a clear navigation structure.

I worked closely with the Emote development team to translate the designs into a flexible CMS. The team can update product listings, add projects and manage content themselves.
Existing project content was migrated and refreshed as part of the build, preserving the portfolio already in place.

The redesigned site brings product browsing, project inspiration and quote requests into a consistent experience, supported by a CMS the Steel Window Designs team can manage.





View all case studies

An end-to-end website redesign bringing townhouse projects, home designs, house-and-land packages and move-in-ready homes into one coherent discovery experience.
2004
B2B, Ecom
Large

A large-scale B2B website redesign, reorganising hundreds of industrial safety products around clearer customer journeys.
2004
B2B, Ecom
Large

A digital showroom and trade platform combining product discovery and specification with live pricing, stock and project tools.
2004
B2B, Ecom
Large

A website redesign for one of Australia's leading custom steel window and door manufacturers.
2004
B2B, Ecom
Large
View all case studies
A website redesign for one of Australia's leading custom steel window and door manufacturers.
Design complete
All articles
Home
2025
Manufacturing, Trade
Medium
End to End

Introduction
Steel Window Design is an Australian manufacturer of custom steel windows and doors, servicing residential and commercial projects nationwide. Their old site didn't reflect the quality of the product with an outdated design, hard to navigate, and painful to update. I redesigned it from scratch to match the craft behind the brand.
Design Date
2025
Team
Design - Nathan France
PM - Sasha Trifonova
Tech - Yanni Karas
Dev - Emote Dev Team
The brief was to make the website feel as considered as the steel windows and doors it presented. I designed a clean, premium interface that gave products and completed projects room to be explored.

Architects, builders and homeowners arrive with different questions. I designed a mega menu that brings products, past projects and quote requests into a clear navigation structure.

I worked closely with the Emote development team to translate the designs into a flexible CMS. The team can update product listings, add projects and manage content themselves.
Existing project content was migrated and refreshed as part of the build, preserving the portfolio already in place.

The redesigned site brings product browsing, project inspiration and quote requests into a consistent experience, supported by a CMS the Steel Window Designs team can manage.





View all case studies

An end-to-end website redesign bringing townhouse projects, home designs, house-and-land packages and move-in-ready homes into one coherent discovery experience.
2004
B2B, Ecom
Large

A large-scale B2B website redesign, reorganising hundreds of industrial safety products around clearer customer journeys.
2004
B2B, Ecom
Large

A digital showroom and trade platform combining product discovery and specification with live pricing, stock and project tools.
2004
B2B, Ecom
Large
View all case studies
A website redesign for one of Australia's leading custom steel window and door manufacturers.
Design complete
All articles
Home
2025
Manufacturing, Trade
Medium
End to End

Introduction
Steel Window Design is an Australian manufacturer of custom steel windows and doors, servicing residential and commercial projects nationwide. Their old site didn't reflect the quality of the product with an outdated design, hard to navigate, and painful to update. I redesigned it from scratch to match the craft behind the brand.
Design Date
2025
Team
Design - Nathan France
PM - Sasha Trifonova
Tech - Yanni Karas
Dev - Emote Dev Team
The brief was to make the website feel as considered as the steel windows and doors it presented. I designed a clean, premium interface that gave products and completed projects room to be explored.

Architects, builders and homeowners arrive with different questions. I designed a mega menu that brings products, past projects and quote requests into a clear navigation structure.

I worked closely with the Emote development team to translate the designs into a flexible CMS. The team can update product listings, add projects and manage content themselves.
Existing project content was migrated and refreshed as part of the build, preserving the portfolio already in place.

The redesigned site brings product browsing, project inspiration and quote requests into a consistent experience, supported by a CMS the Steel Window Designs team can manage.





View all case studies

An end-to-end website redesign bringing townhouse projects, home designs, house-and-land packages and move-in-ready homes into one coherent discovery experience.
2004
B2B, Ecom
Large

A large-scale B2B website redesign, reorganising hundreds of industrial safety products around clearer customer journeys.
2004
B2B, Ecom
Large

A digital showroom and trade platform combining product discovery and specification with live pricing, stock and project tools.
2004
B2B, Ecom
Large
View all case studies